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Crazy egg turns on the heat

crazyegg-heatmap

This isn't a screen shot of our homepage being lasered or bombed off the internet - although the one-time 30-second surfers would probably give a hearty round of applause if it were. No, this is us Crazy-egging, finding out exactly where visitors click on the site. Exactly, like to the millimeter! Coo-ull huh? Priceless and free.

Armed with this information, our upcoming revolving, flashing adsense and sign up for free love links are going to go right on top of the link to our web/tech stories. Brilliant.

To crazy egg; go Crazy egging...


The statistical analysis firm, Advantage Consulting Services called their latest creation, Crazy Egg, for obvious reasons, (obvious to themselves, on reflection) and from there 10 million clicks later, they become a verb!

Crazy egging was coined by an internauter of some repute, Matt, the brains behind Wordpress blogging software. Obviously Wordpress attract a few clicks a day and even his personal site is a slighter hotter destination than ours - at the moment. So when he went like, literarily crazy man and invented a word, people didn't glaze over when he talked, they listened!

So you crazy eggers out there, take pride in the fact that this could be the next new verb in the mainstream consciousness. Just like Googling, emailing and XHTML-ing, it will soon be on everyone's lips.

So what is Crazy egging again?


This paragraph carries a Geek warning!
  • You go to crazyegg dot com and set up a test of some pages you want tracked. It is RSS personified - Really Simple Sign-up.
  • Go back the next day and see how people use your site.
  • First option is a simple list of every element people clicked on.
  • There is also an overlay with a color coded symbol showing if it was one click , more than one or an insane number of clicks on each element.
  • And finally, the fun one, showing if people can point and click their mouse accurately.
  • What was this person on? Egg nog? Or did they suddenly bottle out, thinking, "I can't help these people here, they are too far gone." Or did someone need a little love and appreciation and decided to thank themselves?

    drunkcrazyclicker


    Other crazy-eggers


    This is obviously a revolutionary and user-friendly tool and 10 million clicks have been logged and blogged about. The inventors of the Crazy Egg concept have talked a little bit about the experience!

    PhotoMatt WordPress guy said a few words and posted a few shots which raised an interesting question - Like, what are these people thinking when they go to the Wordpress site and click on "About this site"?!!

    There is a neat and tidy blog from this crazy-egging web designer who advises you bloggers to categorize more and hide less in the footer. (Sorry lost your link, mate!)

    And then the big guns at 37ways took a crack at the crazy-egging phenomenon and did a typically super smashing lovely exposé with lots of feedback.

    Even more heat maps


    There is Click density for all your clickability, usabilty and architectural accessibility needs. Clear as day, does what it says on the tin.

    Severe geek alert for the roll-your-own-heatmap solution from multi-lingual Corunet.

    Then some confusion over heat maps meets eye-tracking software from Google?

    The mixed terminology metaphors were cleared up by etre.com with the heat maps that reflect where the visitors eyes fall on a screen - not literally tumble and fall, but focus!

    This is a pretty techno whacky eye-tracking solution too. Get your study hats on.

    And of course when all the hi-tech stuff fails, resort to good old awstats.




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